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Sarah Fisher

Graphic design & illustration portfolio

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Steadfast Collective branding

January 29, 2018

Steadfast Collective are a creative company providing content and web services to a variety of clients. They take the approach of telling a story for their clients and weave a narrative through content, and they commissioned me to design a logo and brand for their company to reflect their brand values.

The Steadfast Collective logo is simple and elegant and reflects their business ethos of being a luxury brand. The type and icon work together in a way that will stand the test of time, and the icon symbolises a yearning for travel and exploration.

As part of the branding process, I produced a set of Brand Guidelines to help Steadfast Collective use their new brand in a consistent and coherent way, including guidelines on colours, typefaces and photography.

Alongside the new brand, I designed a set of business cards and a large format A2 poster for Steadfast Collective to display on their office wall.

If you are looking for a new brand for your business, or simply want to refresh and refine your existing brand, do get in touch here to find out how we can work together.

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